Common Local Challenges

Local Search

Many customers type “electrician + suburb” or “emergency plumber + area”, but without suburb-pages or local content, your business gets missed.

Missed Calls

After-hours enquiries often go unanswered or delayed, leaving urgent jobs to competitors who capture calls and respond faster.

Slow Quotes

Manual quoting takes too long, frustrating potential customers and sending them elsewhere to providers who give instant responses.

Generic Copy

Unclear service pages and generic site content fail to show what you really do or why locals should choose you.

No Tracking

It’s hard to know which suburb, advert or service is generating work without proper tracking and attribution set-up.

Transform Your Trade Business

Appear in local searches with suburb-based landing pages.

Instant quote & booking flows; 24-hour chat or voice capture so no lead gets cold.

Clear service pages with FAQs, safety/insurance credentials, and trust signals.

Dashboard view: which suburbs, which services, which campaigns work best.

What You’ll Get

Strong service + suburb pages optimised for voice/AI answers.

Instant quoting tools & streamlined booking flows.

Local SEO: GBP-optimisation, directories, review prompts.

Clear “why choose you” content (licensing, guarantees, local testimonials).

Analytics set-up for attribution & data to decide where to focus next.

Typical builds from A$2,200 + GST; final quote after discovery.

From first chat to live site

01

Discovery

We learn about your trade business and review your current site.

02

Blueprint

We plan your website pages, content, and features step by step.

03

Build

We design and create your website with quoting and booking tools.

04

Launch

We publish your site online, ready for customers to find you.

05

Care

We keep your site updated, working smoothly, and bringing in jobs.

Local results that stick

Questions People Actually Ask

How can a website help trades capture more jobs?

Suburb pages, clear service content, and streamlined quote and booking flows help you appear in local searches and convert enquiries quickly. Adding chat or voice agents prevents missed calls and secures after-hours work.

Do you build industry-specific service pages?

Yes. We tailor pages for electrical, plumbing, maintenance and multi-service businesses with FAQs, schema and local coverage, making it easier for search engines and AI assistants to surface your business.

What if I already get leads through Facebook or word of mouth?

We tighten the path from enquiry to booking with simple forms, confirmations and review prompts, so traffic from ads and referrals turns into scheduled jobs rather than dropping off.

How much maintenance is required?

Very little. Quoting, booking and review systems run with minimal input. We handle updates and reporting under a care plan so you can focus on delivering work.

Let’s build your trades presence locally.

Book a quick call. We'll scope your build, confirm the right tier, and pencil your 48-hour homepage demo - so you can see it before you commit.

Always on.

Always ahead.

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HOURS

MON-THUR : 9AM - 5PM

FRIDAY : 9AM - 3PM

LEGAL

Rod Fernandez Design
Lake Macquarie (Gwandalan), NSW 2259, Australia.

Serving clients in Sydney, Newcastle, Central Coast and surrounding areas.

We are located on the unceded territory of the Awabakal peoples and we acknowledge the traditional custodians of these lands.

Copyright 2025. Rod Fernandez Design. All Rights Reserved.