Why should I use Rod Fernandez Design to create my website?

Maybe you created your own website and the design didn't turn out quite how you anticipated, or you have an outdated website that needs to be updated but you don't want to spend a lot. For us, quality and good service do not have to be expensive. We're committed to helping small businesses and have long standing success and many happy clients.

Will you really design my site for free?

Yes. Each project starts with a free design demo to show you what we're capable of. This ensures you are 100% happy with our work before you pay us a cent. Once you approve your design and submit payment, we'll work with you to make any changes and complete your site.

What's included in the monthly service fee?

The monthly service fee includes hosting, SSL certificate, ongoing maintenance and support for our clients to ensure that their websites remain up-to-date and functioning properly. This can include things like updating content, fixing any bugs or issues that arise, and making sure that the website is compatible with the latest web standards and technologies.

What platform will my new site be built on?

We build our sites on a proprietary platform that integrates the most modern technologies and techniques, specifically designed for building stunning, high-converting websites. We use Rackspace and AWS to provide reliable, rock-solid hosting and all of our sites include an SSL Certificate and are loaded on a 256-bit encrypted https: connection for added security.

Will my new website look good on smartphones?

Yes. All of the websites we design are built to be responsive, meaning that they will automatically adjust to fit the screen size of any device. This ensures that your website will look great and be easy to use on desktop computers, laptops, tablets, and smartphones.

Do you offer SEO or AEO optimisation as part of your services?

Yes, we offer SEO and AEO optimisation as part of our website design and development services. This includes optimising the content and structure of your website to improve its visibility and ranking in search engine results pages.

Can I use my domain from my previous site?

Yes. It is generally possible to use a domain from your previous site for your new website as long as you still own it. Depending on your hosting provider, there may be a process or fee for transferring your domain to a new website. Our team will be happy to assist you.

Do you work with businesses outside of the Central Coast?

Yes, while our business is located in Gwandalan, we happily work with clients all over the country. Any communication can be done via phone, email or even a virtual meeting if necessary.

Web Design & SEO Blog | Rod Fernandez Design Central Coast

Blog

The Impact of AI on Small Businesses in Lake Macquarie

business website solutions for Lake Macquarie and Central Coast — Rod Fernandez Design - Automate your business Lake Macquarie, Central Coast, NSW

Artificial Intelligence (AI) is revolutionising the way small businesses operate, offering tools and solutions that enhance efficiency, reduce costs, and foster growth. In Lake Macquarie, embracing AI can provide local enterprises with a competitive edge in today's dynamic market.

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The Complete Guide to Local SEO for Small Businesses in Lake Macquarie

Pro Plan - Rod Fernandez Design - Automate your business Lake Macquarie, Central Coast, NSW

Running a small business in Lake Macquarie is no small feat. With competition growing and more customers turning to online searches, local SEO (Search Engine Optimisation) is the key to standing out. But what is local SEO, and why is it important? In this guide, we’ll walk you through everything you need to know about optimising your online presence for local search success.

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AEO: The New SEO? Why Your Business Needs to Adapt to Siri, Alexa, and AI Now

Remember the good old days when search meant typing “best pizza near me” into Google? Well, the game has changed. Now it’s “Hey Siri, where’s the best pizza place around?” or “Alexa, find a plumber near me.” People aren’t just searching anymore—they’re asking. And AI-driven platforms like Siri, Alexa, Chat GPT and chatbots are giving them answers instantly.
So, where does your business stand in this brave new world? Are you the answer… or invisible?

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5 Reasons Your Business Needs a Custom AI Chatbot Now

5 Reasons You Need an AI Employee NOW Rod Fernandez

AI has come a long way since the early 1950s, when researchers began exploring machine learning’s potential. Fast forward to today, AI isn’t just for tech giants; businesses of all sizes can harness its power to improve customer service, increase engagement, and drive sales. Among the most accessible and beneficial applications of AI is the custom chatbot. These digital assistants aren’t just for large companies anymore—AI chatbots can make a transformative difference for small and medium businesses too.

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Why a Facebook Page is Not a Substitute for a Website

When it comes to promoting and representing your small business online, it's important to have a strong, professional presence. Many businesses today turn to social media platforms, like Facebook, to create that presence. However, using a Facebook page as your primary or only online presence can be a huge mistake.

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7 Signs You Need a New Website for Your Business

Web design might sometimes seem like an unnecessary expense for some small business owners. In fact, it's quite the opposite. User habits and Google search algorithms change regularly. You're missing out on valuable traffic (and potential customers) if you're not consistently modernizing your website.

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Why DIY Site Builders are Bad for Small Businesses

Do you need to build a website for your small business and are considering building one yourself? Unfortunately, many people think that it's something that they can build on their own. Only after making a low-quality website do they realize that they would have been better off leaving it to the professionals.

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8 Things Every Small Business Website Needs

If you run a small business, no matter what it is that you do, or where you’re located, you need a website. Small business websites are crucial for online visibility, branding, and driving sales, but only if you've got good web design.

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How To Respond to Online Reviews
(Good and Bad)

93% of surveyed shoppers make buying decisions based on online reviews. That's a huge percentage! If you run a business, your reviews are vital to your success.

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Why Reputation Management and Online Reviews Are Important in Business

One recent report suggested that a company's reputation can account for more than 60% of its total value. As a result, your business might not be worth as much as it would be worth otherwise simply because of its reputation.

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7 Reasons Why Small Business Websites Are Vital

A website is a vital component to a small businesses’ success. However not an website will do. About one in five small business websites struggle to generate traffic to their website. Meanwhile, 57% of users won't recommend a company with a poor mobile web design. If your website doesn't offer a positive experience, you could lose potential customers.

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Website Traffic Stats Explained

There are over 5.07 billion daily Internet users in the world, so there's a large base of potential customers you can reach with your website. But before you can tap into that potential, you need to know whether your website is capable of attracting those visitors. Your website traffic stats are a good place to start.

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8 Marketing Mistakes Small Businesses Make

According to a recent survey, about half of all American small businesses lack a solid marketing plan. Not having a plan in place is one of the biggest marketing mistakes that any small business can make.

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How Often Should You Redesign Your Website?

A recent study found that 50% of consumers believe that website design is a fundamental factor in a business’s brand. Website design showcases your business’s style, attitude, and aesthetic.

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